I’m Going to be Speaking on Front End Performance in May

by Rob Larsen

There’s always a slide about performance in my presentations. This time? Every slide will be about performance. I’m chomping at the bit to get started on this one.

The Bocoup guys were crazy enough to invite me down to talk about my favorite topic- front end performance. Here’s the write up:

Front End Performance for the Common Man: Practical Strategies to Speed Up Your Site

Day: Wednesday May 19th 2010
Time: 6:30pm – 8pm
Cost: Free

Rob Larsen will examine the core concepts and techniques behind the performance of the web’s fastest sites and will translate them into practical examples. This talk will cut across several technologies (JavaScript, CSS, Ant, Apache and more) to present a suite of tools any developer can use to speed up their site- no matter the size or budget. RSVP to The Event Page.

It’s going to be a really good talk- full of practical examples and advice for every flavor and level of web developer. You should totally go.

Actually, you should just go to all the Bocoup talks. Smart people talking about killer technology = fun times. I’ll be a regular there.

Setting Up My Own URL Shortening Service

by Rob Larsen

As I recently mentioned (on Twitter, does that really count?), I’m not a fan of URL shortening services. I don’t like the idea of trusting the value of links pointing to my sites to a third party. Especially since the URL shortening space itself is so sketchy. With that in mind, it was with interest that I read about the “shortlink” relation. It’s basically a scheme set up to instruct browsers and applications on the proper “short” URL to use for a document. There’s actually a competing, but similar “shorturl” specification floating around out there as well.

Whichever one wins, I approve of the concept. I want to own my own short URLs. I don’t want any Digg bars framing my site, or sneaky, link-juice stealing redirection schemes.
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Webinar: Increase the Performance of Your Website With Amazon CloudFront

by Rob Larsen

This may be of interest to some of you:

In this webinar, you will learn how Amazon CloudFront can improve the performance of your website and cost you less than a traditional content delivery service (CDN). Amazon CloudFront is an easy to use, high performance content delivery service that lets you quickly and cost-effectively deliver website content to your users using a global network of edge locations in the United States, Europe and Asia.

You will learn how Amazon CloudFront is different from most traditional CDNs and how easy it is to get started.

Increase the Performance of Your Website With Amazon CloudFront

I use CloudFront at both home and work and love it. It’s cheap and performs as advertised. Low-latency, high transfer speeds, rock solid uptime (pingdom has yet to report a problem in nine months) and utilizing edge locations is an obvious benefit (especially to the healthy percentage of visitors my personal site has in Europe.) So, if you’re at all interested maybe the above will be just the thing to get you started.

Why bothers? Well, for performance geeks it’s the easiest way to clear Yahoo’s performance rule #2. Don’t you want to be a cool performance geek?